Wednesday, September 30, 2009

Design School: Stanford

d.school Stanford

Creating innovators (not innovations)
DesignerlyThinking
-bootcamps
-labs

introduction to design thinking

1) design the ideal wallet (alone)
2) deisgn a "wallet" for your partner - push for stories, what can a wallet be? push the envelope

EMPATHY
1-Design useful and meaningful, STart by gaining empathy
2- Articulate your current point of view - inventory possible needs and feelings
3- Define a problem statement (Ben needs a way to: ____ in a way that make him feel: ____)

PROTOTYPING
4- Sketch 3-7 radical ways to meet your user's needs
5- Share ideas to partner and get feedback

Design is a process
Empathy - Define a Need - Ideate - Prototype - Test
Make Solutions - Show don't Tell - Get Feedback

* Bias toward action
* Human centered
* Mindful of process
* Culture of prototyping
* Show don't tell
* Radical collaboration

Keep it speedy - test the ideas out as early and often as possible.
Learning happens all the way through - get feedback often.
Pacing is important.
Keep teams with very different backgrounds working together to come up with cool solutions
Radical collaboration: people with totally different mindsets together because it helps us see it.


6- Build it out

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